by Shashank Pore | Jun 6, 2025 | Blog posts
Introduction Let’s be honest: most B2B customer relationships in manufacturing are dead on arrival. Companies chase the myth of “customer satisfaction” while treating relationships like logistics transactions—order, fulfill, repeat. I’ve seen...
by Shashank Pore | Jun 5, 2025 | Blog posts
“`html B2B Marketing for SMEs: Overcome Common Marketing Flaws Introduction Most manufacturing SMEs in India are still marketing like it’s 1995—polished brochures, trade shows, and the occasional LinkedIn post when someone remembers. Meanwhile, their...
by Chandrashekar | Jun 5, 2025 | Blog posts
Introduction Most Indian family business owners don’t think about succession planning until it’s too late. The proof is in the numbers: 76% of Indian family businesses claim to have a succession plan, yet only 11% have a robust, documented strategy...
by Chandan Chatterjee | May 31, 2025 | Blog posts
Your operations are on track. Your manufacturing lines are humming. Yet, customers are frustrated, orders are missed, and sales teams are firefighting.The Paradox:“Our factory is operating at 95% efficiency. Why are customers still complaining?”This is the paradox...
by Pratima Arora | May 27, 2025 | Finance, Blog posts
Introduction Twenty years ago, as a junior finance executive at Cargill, I encountered a small manufacturing unit producing essential oils that was on the brink of collapse. Their products were exceptional, their market positioning strong, yet they were weeks away...
by Shashank Pore | May 27, 2025 | Blog posts
B2B Customer Management: 3 Flawed Practices Exposed Introduction Let’s cut through the nonsense. Most B2B customer relationship management programs aren’t management at all—they’re glorified complaint departments with fancy CRM dashboards. After 25...
